Thursday, September 16, 2010

Something New is Brewing at Arcadia Ales

2010 Shaping up to be a record year for the Cereal City Brewer

Just three-quarters of way through 2010 and Arcadia Ales in Battle Creek is reporting record growth, a trend that is expected to increase throughout the year.

According to Rick Suarez, Arcadia’s Vice President of Sales and Marketing, the brewery’s numbers are up 55% in Michigan and 39% collectively in nine states outside of Michigan. That number will only continue to rise as Arcadia adds two new 40-barrel fermenters to its current production line, says Head Brewer Josh Davies.

In 2009, Arcadia produced and sold over 7,091 barrels of beer throughout the Midwest, East Coast and Mid-Atlantic regions (up from 6,481 barrels in 2008). So far in 2010, more than 6,000 barrels have been produced and sold and it expected that Arcadia will reach a record 9,000 barrels overall for the year.

In addition to increasing its production output, Arcadia has introduced new packaging for beers including Angler’s Ale, Whitsun, Sky High Rye and IPA, as well as a Vintage Series of Imperial Stout, Cereal Killer Brandywine Ale and Big Dick’s Olde Ale. This fall, Arcadia will release its seasonal Nut Brown Ale, Loch Down (formerly known as Scotch Ale) and its Jaw Jacker harvest brew, in addition to its fall variety pack. All will sport the new, fresher packaging.

A Charter and proud member of the Michigan Brewers Guild, Arcadia Ales was established in Battle Creek in 1996 as a microbrewery and restaurant (TC’s Woodfire @ Arcadia) specializing in hand-crafted, British-inspired ales and wood-fired fare. Produced in small batches in an authentic British 25-barrel Peter Austin Brewhouse and open-fermentation cellar, the process at Arcadia represents over 250 years of world-class brewing heritage. The foundation of Arcadia has been its commitment to sourcing and using the finest raw materials available on the planet, including premium English two-row malted barley and Pacific Northwest hops. Arcadia’s passion is the crafting of unfiltered ales that are unfiltered, unpasteurized and uncompromised.

103 W. Michigan Avenue
Battle Creek, Michigan

(269) 963-9690

No comments: